Clara - Content + SEO

Clara is a content marketing and SEO agency based in Johnson City, Tennessee, that specializes in serving B2C health and wellness brands. Founded by Rebekah, the agency focuses on content-led organic search strategies designed to increase traffic and reduce customer acquisition costs for health-focused businesses.

The agency offers four core service categories: SEO content writing, content strategy development, website audits, and ongoing website management. Their approach emphasizes creating trustworthy, long-form content that provides value to target audiences while optimizing for search engine rankings. Clara's team includes writers, editors, SEO specialists, and web developers who work together to deliver comprehensive organic search solutions.

The agency has worked with notable health and wellness clients including Dr. Axe, PrimeHealth, and multiple dental and chiropractic practices. One documented case study shows a client achieving over 4,000% improvement in organic search clicks over 20 months, with organic traffic attributing to over $1.2M in sales during a 12-month period.

Choose Clara if you're a consumer-facing health or wellness brand looking to build a sustainable organic search presence without relying on paid advertising. Their specialized focus means they understand the unique challenges of health content, including establishing trust and navigating complex topics.

Expect a partnership-oriented approach with direct founder involvement, transparent communication without excessive technical jargon, and a long-term content strategy designed for consistent growth. The agency's pricing transparency and case study results provide clear benchmarks for evaluating potential ROI.

Clara exclusively serves the health and wellness sector, with particular expertise in consumer-facing health brands including dietary supplements, wellness products, dental and chiropractic practices, and health-focused lifestyle brands. Their portfolio demonstrates experience navigating health content challenges such as establishing credibility, explaining complex medical concepts, and building trust with health-conscious consumers.

The agency's work spans multiple healthcare verticals including functional medicine, dental health, chiropractic care, wellness nutrition, and health-focused ecommerce. Their testimonials highlight the ability to distill complex health topics into digestible formats for potential patients and customers.

The ideal client is a B2C health or wellness brand with monthly marketing budgets between $2,000-$15,000, looking to invest in long-term organic growth rather than short-term paid advertising. Companies should be willing to commit to ongoing content production (typically 6-12 months minimum) and value educational, trust-building content that serves their audience while driving conversions.