Intrepy Healthcare Marketing

Intrepy Healthcare Marketing is a digital marketing agency that has exclusively served private medical practices and healthcare organizations since 2014. The company focuses primarily on surgical specialties, with particular depth in orthopedics, medical spas, home health, and private equity healthcare portfolios. Intrepy positions itself as a healthcare specialist rather than a generalist agency, emphasizing industry-specific knowledge and experience across 40+ subspecialties.

The agency offers a full suite of digital marketing services including medical SEO, HIPAA-compliant analytics, paid advertising management, social media, website development, and reputation management. Intrepy has developed proprietary tools such as CaptureMD for physician video creation and custom analytics tracking to connect marketing leads to EHR patient records. The company reports measurable outcomes for clients, including case studies showing increases in organic traffic, ad conversions, and revenue generation.

Intrepy maintains partnerships with management service organizations (MSOs) and private equity firms managing multi-location practices. The agency has received industry recognition from Clutch, UpCity, and other digital marketing review platforms, and hosts a podcast focused on healthcare marketing trends.

Consider Intrepy when you need a marketing partner who understands the operational realities of running a surgical practice, including capacity management, subspecialty nuances, and the patient journey for elective procedures. The agency's proprietary tools for HIPAA-compliant tracking and physician video creation address specific healthcare marketing challenges that generalist agencies typically cannot solve.

Expect a data-driven approach with emphasis on connecting marketing investment to actual patient appointments and revenue. The agency's experience with private equity portfolios indicates capability to manage complex, multi-location marketing operations with standardized reporting and performance benchmarks.

Intrepy operates exclusively within healthcare, with particular concentration in orthopedics, medical aesthetics, home health, and surgical specialties. The agency's healthcare specificity extends to HIPAA-compliant tracking solutions, understanding of EHR integration requirements, capacity-based demand shaping aligned with provider schedules, and familiarity with private equity healthcare portfolio management.

The company demonstrates healthcare regulatory awareness through emphasis on OCR guidance compliance, BAA availability, and privacy-first marketing approaches. Intrepy's content strategy addresses healthcare-specific challenges including AI visibility for medical information, patient self-scheduling adoption, and physician-led video marketing within clinical practice constraints.

The ideal Intrepy client is an established surgical specialty practice or multi-location group with annual marketing budgets exceeding $50,000, seeking measurable patient acquisition growth. Organizations with existing EHR systems, capacity management challenges, and willingness to integrate self-scheduling and advanced analytics will derive maximum value from Intrepy's specialized tools and healthcare-specific strategic approach.