Patient NEWS
Marketing and software solutions for dental practices and DSOs
About Patient NEWS
Patient NEWS is a dental marketing company serving over 9,000 dentists across 30 years of operation. The company provides integrated marketing solutions combining digital and print channels, supported by proprietary practice management software called Practice ZEBRA that tracks marketing performance, call conversion, and patient acquisition metrics.
The company's service portfolio includes website development with SEO optimization, pay-per-click advertising, direct mail neighborhood newsletters, and comprehensive marketing analytics. Practice ZEBRA software provides call tracking, call scoring, and business intelligence dashboards that allow practices to measure ROI across marketing channels and identify front desk performance opportunities. The platform includes phone training resources and consolidated reporting for multi-location practices and dental service organizations.
Patient NEWS reports that users add 40% more new patients than industry averages. The company works with individual dental practices, group practices, and emerging DSOs, providing both turnkey marketing execution and consulting support through dedicated account management teams.
Best For
Individual dental practices and dental service organizations seeking comprehensive marketing solutions with integrated performance tracking. Particularly suited for practices targeting patients aged 50+ who respond to both digital and direct mail outreach, and DSOs requiring consolidated multi-location reporting and marketing management.
Key Strengths
- 30 years of specialization exclusively in dental practice marketing with over 9,000 dentist clients
- Proprietary Practice ZEBRA software provides integrated call tracking, scoring, and marketing performance analytics across all channels
- Direct mail neighborhood newsletters backed by demographic targeting and area analysis
- Consolidated reporting and roll-up dashboards for multi-location practices and DSO groups
- Account management teams provide regular performance reviews and front desk conversion coaching
- Demonstrated ROI tracking with specific client results reported (26.5:1 to 179:1 ROI ratios)
Why Choose Patient NEWS
Choose Patient NEWS when seeking a dental-specific marketing partner with demonstrated experience managing both digital and traditional marketing channels through integrated technology. The company's strength lies in combining marketing execution with performance measurement through Practice ZEBRA software, allowing practices to track ROI and identify operational improvement opportunities beyond marketing metrics.
Expect dedicated account management with regular performance reviews, data-driven targeting recommendations, and access to training resources for front desk teams. The platform particularly benefits multi-location groups requiring consolidated reporting and centralized marketing oversight.
Healthcare Focus
Patient NEWS operates exclusively within the dental healthcare vertical, serving general dentistry practices, specialty practices (orthodontics, cosmetic dentistry, family dentistry), and dental service organizations. The company's 30-year focus on dentistry has produced specialized expertise in dental patient acquisition, retention marketing, and practice-specific compliance requirements.
Their Practice ZEBRA software addresses dental-specific operational needs including new patient tracking, treatment acceptance monitoring, and recall system optimization. The company works with dental consultants and coaching organizations to support practice growth strategies aligned with dental industry metrics and benchmarks.
Ideal Client Profile
Established dental practices or DSOs prioritizing patient acquisition through multi-channel marketing with measurable ROI. Best fit for practices serving demographics that respond to direct mail (typically 50+ age groups), practices in competitive markets requiring targeted neighborhood outreach, and growing group practices needing consolidated reporting and standardized marketing processes across multiple locations.
Specializations
Client Types
Why Choose Patient NEWS?
- 11-50 team members
- 1 certification verified
- Select Partner on Curatrix
- Verified on Curatrix
Quick Facts
- Category
- Patient Acquisition Companies
- Company Size
- 11-50 employees
Certifications
Profile last updated: Jan 27, 2026
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