Pulse Health

Pulse Health operates a cloud-based engagement platform designed specifically for pharmaceutical and life sciences companies. The company's flagship offering, Pulse Engagement Cloud, provides data integration, marketing automation, and analytics capabilities tailored to healthcare provider (HCP) engagement workflows common in pharmaceutical marketing.

The platform centralizes data from over 45 pharmaceutical industry vendors and media partners through pre-built integrations. Core capabilities include NPI matching, source management for tracking data provenance, multi-brand campaign management, and real-time analytics. The company also offers access to its proprietary database of over 1 million HCP contacts and 30 million opt-in patients through its Pulse Data Access product.

Pulse Health serves both emerging biotech companies launching new products and established pharmaceutical brands. The company emphasizes white-glove support with dedicated account managers who assist with campaign deployment and platform configuration. Notable clients include AbbVie, Alcon, Indivior, and several mid-sized pharmaceutical companies.

Choose Pulse Health if you need a pharmaceutical-specific marketing automation platform with deep integrations across the pharma vendor ecosystem. The company's focus on life sciences means the platform understands pharma-specific workflows like NPI matching, source management, and compliance-oriented data handling that generic marketing automation tools don't address.

Expect a managed service approach rather than pure self-service software. The white-glove support model suits pharmaceutical brands that need operational assistance with campaign deployment, though companies preferring complete self-sufficiency may find this less appealing. The platform's multi-brand capabilities make it particularly suitable for companies managing multiple products simultaneously.

Pulse Health exclusively serves the pharmaceutical and life sciences industry with 100% of its business focused on this sector. The platform addresses pharma-specific compliance requirements including tracking data source provenance for rented HCP lists, managing expiration dates to avoid contract violations, and NPI-based matching across data sources. The company maintains partnerships with pharmaceutical-specific vendors like Veeva, Doximity, and major pharma media platforms rather than general healthcare technology providers.

The platform's features directly map to pharmaceutical commercial workflows: multi-brand management for companies with multiple products, HCP digital profiling based on engagement across pharma channels, and analytics designed around script lift measurement rather than generic conversion metrics.

The ideal client is a pharmaceutical or biotech company launching new products or managing multiple established brands. They need to engage healthcare providers across email, display advertising, medical education platforms, and other pharma-specific channels. They value having operational support for campaign execution rather than managing everything in-house, and they work with multiple pharma-specific vendors whose data they need to consolidate for unified reporting and audience segmentation.