True North
Healthcare-focused performance marketing agency with HIPAA-compliant digital solutions
About True North
True North is a full-service marketing agency that exclusively serves healthcare organizations across the United States. The agency provides HIPAA-compliant digital marketing services to health systems, specialty practices, health insurance payers, and behavioral health providers. Their service portfolio spans patient acquisition, provider referral marketing, health insurance member growth, recruitment marketing, and mental health service promotion.
The agency combines data-driven performance marketing with creative services, offering capabilities in SEO, SEM, content strategy, brand development, and analytics. True North has achieved Google Premier Partner status for two consecutive years, placing them in the top 3% of Google Partners. Their approach emphasizes transparent analytics, consumer insights, and collaborative planning to help healthcare organizations drive growth and patient engagement.
True North has worked with notable healthcare clients including Beaufort Memorial, Charlotte Radiology, and Bear Lake Memorial Healthcare. The agency maintains three published case studies demonstrating their work in cancer care visibility, radiology market expansion, and healthcare system rebranding initiatives.
Best For
True North is best suited for mid-size to large healthcare organizations seeking comprehensive digital marketing services with built-in HIPAA compliance. The agency serves health systems, specialty practices, health insurance payers, and behavioral health providers that need full-funnel marketing strategies combining paid media, content, and analytics. Organizations looking for a partner with exclusive healthcare focus and Google Premier Partner expertise will find their capabilities aligned.
Key Strengths
- Exclusive healthcare focus with HIPAA-compliant marketing infrastructure already in place
- Google Premier Partner status (top 3% of partners) provides clients with exclusive Google resources and beta testing access
- Full-service capabilities spanning strategy, performance marketing, creative, content, and analytics under one roof
- Demonstrated experience with NPI targeting for provider and referral marketing
- Published case studies showing measurable results in cancer care visibility, radiology expansion, and healthcare rebranding
- Proprietary TrueAnalytics platform for data insights and ROI optimization
Why Choose True North
Choose True North if your healthcare organization needs a marketing partner that understands regulatory compliance from day one and can execute across multiple channels without requiring extensive healthcare education. Their exclusive healthcare focus means they bring ready-made HIPAA compliance infrastructure and healthcare-specific marketing strategies.
Expect a collaborative engagement model with emphasis on transparent analytics and performance measurement. The Google Premier Partner status provides access to advanced advertising tools and beta features that general marketing agencies cannot offer. Organizations should anticipate a full-service approach where strategy, creative, and performance marketing are integrated rather than siloed.
Healthcare Focus
True North operates exclusively in the healthcare sector, with specialized services designed for healthcare compliance and patient engagement challenges. Their offerings include HIPAA-compliant digital marketing infrastructure, patient acquisition strategies, provider referral marketing with NPI-level targeting, health insurance member growth campaigns, healthcare recruitment marketing, and mental health service promotion. The agency serves health systems, specialty practices (including orthopedics, radiology, and dental), healthcare payers, and behavioral health providers. They demonstrate understanding of healthcare-specific marketing challenges including regulatory compliance, patient privacy, provider credentialing, and value-based care considerations.
Ideal Client Profile
The ideal client is a healthcare organization with established operations seeking to expand market presence, increase patient volumes, or grow membership enrollment. This includes health systems undergoing service line expansion, specialty practices entering new markets, health insurance payers during enrollment periods, or behavioral health providers scaling virtual or in-person services. Organizations should have sufficient budget for comprehensive omni-channel campaigns and value collaborative, data-driven marketing partnerships.
Specializations
Client Types
Why Choose True North?
- 11-50 team members
- 2 certifications verified
- Select Partner on Curatrix
- Verified on Curatrix
Quick Facts
- Category
- Healthcare Marketing Agencies
- Headquarters
- United States
- Company Size
- 11-50 employees
Certifications
Profile last updated: Jan 26, 2026
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