Virgo Health

Virgo Health is a global integrated healthcare communications agency that operates as part of the Interpublic Group (IPG) network. The agency combines medical communications expertise with consumer agency creativity to serve pharmaceutical, biotech, medical device, diagnostics, and payer clients across the full product lifecycle. With over 15 years in operation, Virgo Health maintains offices in both the US and UK.

The agency's approach centers on translating complex scientific data into engaging educational experiences through a team of PhDs and MDs. Their services span medical education, medical affairs support, scientific communications, and consumer health campaigns. Virgo Health leverages behavioral science and human learning principles to create content that resonates both intellectually and emotionally with healthcare audiences including HCPs, patients, and consumers.

The agency won Agency of the Year at the 2022 PRWeek Healthcare & Pharma Comms Awards and has executed notable campaigns including the myopia awareness initiative for CooperVision in collaboration with sister agency Golin. As part of IPG, Virgo Health can access resources across digital, film production, paid media, and influencer relations to deliver integrated global solutions.

Organizations should consider Virgo Health when they need healthcare communications that balance scientific rigor with creative consumer appeal. The agency excels in situations where complex medical data must be translated into compelling narratives for multiple audiences—from medical affairs teams and HCPs to patients and consumers.

Clients can expect a collaborative partnership grounded in scientific expertise, with access to IPG network resources for integrated campaigns. The agency's 15-year track record and emphasis on understanding human behavior and learning principles makes them particularly effective for product launches, medical education programs, and awareness campaigns requiring both clinical credibility and cultural relevance.

Virgo Health operates exclusively in healthcare, serving pharmaceutical, biotech, medical device, diagnostics, and payer clients across the full product lifecycle. The agency's healthcare specialization is evidenced by their PhD and MD team members who develop medical education content, support medical affairs functions, and create scientifically accurate communications for HCPs and patients.

Their work spans therapeutic areas with expertise in both rare disease and broad public health initiatives, as demonstrated by their CooperVision myopia awareness campaign and medical affairs digital transformation thought leadership. The agency understands the regulatory and scientific requirements specific to healthcare communications while applying behavioral science to drive engagement and action.

The ideal Virgo Health client is a pharmaceutical, biotech, or medical device company—whether established or startup—that values scientifically grounded communications delivered with creative consumer appeal. Organizations seeking an agency that can support medical affairs functions, HCP education, and patient/consumer engagement through a single integrated team will find the best fit, particularly when global reach or access to specialized IPG network capabilities is beneficial.